How to Improve Sales Forecasting in eCommerce with Predictive Analytics?
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The potential of existing customers
What Do B2B Buyers Expect from Their Suppliers
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Changes have happened in the way B2B buyers look at the process of purchasing goods from their suppliers. And most of these changes are not easy to see, even though some of them are not small, until you dig deeper into the behavior and expectations of modern B2B buyers. But, in order to explain these changes, let's ask ourselves one important question. What is B2B, and B2C, and how they differ?

How to Apply Predictive Analytics in eCommerce?
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Every machine needs fuel. The same way, Predictive Analytics needs data, high quality, accurate, and what's most important, relevant data. Even a simple calculation will give wrong results if fed with wrong, or irrelevant inputs.
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